Low Friction Living · Lianne Byrne

Freedom
by Design.

Your life, your rules — built from scratch.

After 25 years in digital and marketing, a burnout that brought me to my knees, and an ADHD diagnosis that finally explained a lot — I redesigned everything. Three years, ten countries, three worldschooled kids, and a completely rebuilt life.

Not the Instagram version. The real one. Now I help others build theirs.

Lianne Byrne working from Southeast Asia
10+ Countries lived & worked in with three kids in tow
Location Independence · Worldschooling · Remote Income · Life by Design · Business Systems · AI Tools & Automation · Escape the System · Freedom on Your Terms · Location Independence · Worldschooling · Remote Income · Life by Design · Business Systems · AI Tools & Automation · Escape the System · Freedom on Your Terms ·

A corporate escapee who actually escaped.

I spent 25 years in digital and marketing — across industries, boardrooms, and every kind of business challenge you can imagine. I was good at it. Really good. But in 2021, everything converged at once and my body and mind called time.

Most people would have gone back to the system that broke them. I decided to redesign everything instead.

In February 2023, I packed up, sold what we owned, and flew from Cape Town to the Philippines with my three kids. We've been moving ever since — ten countries, three years, and a completely rebuilt understanding of what freedom actually requires.

Now I use everything I've lived and learnt to help other women design their own version of free.

Lianne Byrne

"I don't coach people to optimise their cage. I left mine. Now I help others design a life that makes the cage unnecessary."

The stuff that doesn't fit in a bio.

Marketing was always the plan

I studied marketing and spent 25 years at the intersection of creativity, technology and strategy. Retail, cryptocurrency, media & entertainment, finance — I'm a genuine mixed bag with deep skills across communication, design, web, advertising, digital and now AI. I've always been early to what's coming next.

My first love was always people

I've been obsessed with the human condition my whole life — what makes people tick, what drives their choices, what sits beneath their behaviour. I would have made a perfect true crime detective — always trying to solve the puzzle underneath the surface. I even started a Psychology degree. Thanks, ADHD brain. Coaching filled that gap — practical, transformative, and it's helped me as much as anyone I've worked with.

We sold everything in 2023

In February 2023 we packed up and sold everything — flew from Cape Town to the Philippines with three kids and no plan beyond "this has to be different." We unplugged from the matrix, started worldschooling, and kept moving. Japan. Philippines. Thailand. Malaysia. Vietnam. Mexico. Guatemala. It's not without its challenges, but our kids are thriving and we've found a way to make it genuinely work.

Three ways I can help
you build your freedom.

01

The Clarity Session

Not sure where to start? We map out where you are, where you want to be, and what's actually blocking you. You'll leave with a clear, honest plan — not a motivational pep talk.

02

Build Your Freedom Business

I help you design and build a location-independent income — whether that's coaching, digital products, or leveraging AI and automation to create systems that work without you being glued to your desk.

03

The Full Escape Plan

A done-with-you coaching intensive for people who are serious about leaving. We cover income, visas, worldschooling frameworks, VA setup, automation, and the mindset shifts that make it stick.

Low Friction Living.

The problem is never the woman. It's the amount of friction her system is carrying — physical, cognitive, emotional, structural. When friction accumulates, the nervous system narrows capacity and prioritises survival over thriving.

Low Friction Living is the operating system underneath everything I teach. It's not about doing less for the sake of it — it's about stopping the leak. Identifying where life is asking more of you than it should, and redesigning so the right things happen with less effort, less guilt, and less cost to your nervous system.

It starts with noticing. Then it becomes structural.

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Start here.
No pressure, no pitch.

Two tools to help you understand what's actually going on — and what might need to change.

Download

The Low Friction Audit

A gentle noticing guide you can read, journal with, or simply sit alongside.

Not a checklist. Not a to-do list. A quiet framework for noticing where life is asking more of you than it should — and what might be ready to be released. Takes about 20 minutes. No action required afterwards.

Guide — £15

Burnout & Perimenopause

A Low-Friction Guide to Understanding and Recovery.

An evidence-informed guide for women who are exhausted, overwhelmed, and searching for clarity. Covers the neuroendocrine reality of perimenopause, why it increases burnout vulnerability, the four levers of recovery, and practical steps to reduce friction — without adding more to your plate.

Get the Guide — £15

What Clients Say

Real results from real people.

The sessions with Lianne have shifted so much for me in so many ways. The way she frames things has shifted so much for me. I am looking forward to seeing how the rest of the sessions go.

Hayley Hind

Lianne is very knowledgeable and confident in her work. I highly recommend her to the Purposeful Productivity Co-Working Circles — her authenticity and genuine connection makes her absolutely stand out from the crowd.

Carryn Ortlepp

A conversation
costs nothing.

If something here has resonated — or if you've been sent here by someone who knows my work — fill in the form and I'll reply personally within a few days. No sales pressure, no automated sequence. Just a real conversation.